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Samsung The Frame TV gets art pieces from Art Basel

The Art of Samsung’s Lifestyle Series TVs

Samsung is taking its commitment to art and design to the next level by partnering with Art Basel, a renowned art fair that showcases the world’s most renowned artists. The partnership will see Samsung’s lifestyle series TVs featuring exclusive art pieces and paintings from the fair, available for users to enjoy in the comfort of their own homes.

What to Expect

  • Exclusive art pieces and paintings from Art Basel
  • Available on Samsung’s lifestyle series TVs
  • Users can enjoy art in the comfort of their own homes
  • Partnership with Art Basel, a renowned art fair
  • How it Works

    To experience the art, users simply need to connect their Samsung lifestyle series TV to the internet and access the Art Store. The Art Store is a digital platform that allows users to browse and purchase exclusive art pieces and paintings from Art Basel.

    Samsung’s The Frame TV is a 4K UHD TV that can display artworks in a way that mimics the look and feel of a physical painting. The TV is equipped with a built-in digital picture frame that can display a wide range of artworks, including paintings, photographs, and sculptures.

    The Art of Displaying Artworks

    Art Basel Miami Beach is a premier art fair that brings together galleries from around the world to showcase their latest works. The event features a diverse range of artworks, including paintings, sculptures, installations, and more. This year, some artworks will be displayed using Samsung’s innovative technology, The Frame TV.

    How The Frame TV Works

    The Frame TV is a 4K UHD TV that uses a built-in digital picture frame to display artworks. The TV is equipped with a high-resolution display that can show a wide range of artworks, including paintings, photographs, and sculptures.

    The fair is held annually in Basel, Switzerland, and is considered one of the most important art fairs in the world.

    The History of Art Basel

    Art Basel has a rich history that spans over five decades. The first edition of the fair was held in 1970, and it was initially intended to be a small, local event. However, it quickly gained popularity and became a major platform for artists, galleries, and collectors to showcase their work. The fair was founded by a group of gallerists who were dissatisfied with the existing art market in Basel. They wanted to create a platform that would allow artists to showcase their work in a more innovative and experimental way. The first edition of the fair featured 17 galleries and 250 artworks.

    The Evolution of Art Basel

    Over the years, Art Basel has undergone significant changes and transformations. In the 1980s, the fair began to expand its scope and reach, featuring more galleries and artists from around the world.

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